"Habibi, come to Egypt." Chef Abeer Al-Saghir's Captivating Video promotes tourism in Egypt.

 Egypt has earned the nickname "Mother of the World" due to its captivating ancient sites and the allure of its Red Sea coast, which draw tourists from around the globe. The term "Umm al-Dunya" in Arabic, meaning Mother of the World, has long been used by Egyptians and others to highlight the country's rich ancient civilization and remarkable accomplishments, making it a truly exceptional destination for travelers.

Egypt includes a large number of unparalleled tourist and historical attractions, such as the great Giza Pyramids, the Luxor Temple, and Karnak Temple, and thrives on treasures and archaeological wonders. Consequently, it is a historical and cultural classic.

Every day, we witness the rise of new trends on social media platforms. These trends vary in nature, with some being detrimental and pointless, promoting negative habits. However, there are also trends that serve a purpose, raising awareness and promoting art and cultures. Recently, a video featuring Chef Abeer Al-Saghir, a Lebanese chef who is only 23 years old, went viral. The video was accompanied by the hashtag #cometoegypt and aimed to capture the attention of her massive following, which exceeds 20 million followers.

"Habibi, come to Egypt," thus began the video, which did not exceed 25 seconds in duration and reviewed a group of the most prominent Egyptian landmarks, such as the Giza Pyramids, the Egyptian Museum in Cairo, Khan al-Khalili, and some Egyptian cuisine and drinks, such as beans and taameya and mint tea. She also added to The video a touch of the distinctive accessories on Al-Moez Street, which are the copper tattoos made of gold pounds.

Furthermore, the video garnered over 1.5 million views, and it inspired numerous celebrities, bloggers, and content creators of diverse nationalities worldwide to create their own videos showcasing their Egypt travel package experiences using the same hashtag. The footage captured a wide range of locations beyond those featured in the original video. These included various places in Egypt such as Luxor, Aswan, Dahab, Alexandria, the Siwa Oasis, Sharm el-Sheikh (in front of the Companions Mosque), and even underwater in the depths of the Red Sea.

Chef Abeer Al-Saghir's video, showcasing her unique clips from her trip to Egypt, has become an unintentional yet highly effective promotional tool for Egypt trips as a perfect way to spend holidays. The video highlights the country's rich history, magnificent monuments, popular tourist attractions, vibrant cultural offerings, and entertaining experiences. Many people view this organic promotional content as a powerful magnet for attracting visitors, surpassing even the impact of traditional advertising campaigns with substantial budgets.

Several videos featuring the voice of Chef Abeer or accompanied by music expressing love for Egypt circulated online. These videos showcased various locations, such as Al Gharbia, the banks of the Nile, and the Cairo Tower. Moreover, there were even instances where a group of friends responded to Chef Abeer's invitation and actually traveled to Egypt, serving as a testament to the video's effectiveness in inspiring action and attracting visitors.